Why use a REALTOR®?

REALTORS® aren’t just agents. They’re professional members of the National Association of REALTORS and Utah Association of REALTORS who must adhere to a strict code of ethics. When you use a REALTOR, you can expect honest and ethical treatment throughout the home buying or selling process.

That process usually requires dozens of forms, reports, disclosures, and other technical documents. REALTORS not only stay up-to-date with the current laws and regulations, but they also have the expertise to negotiate the best offer, handle the paperwork, interpret all of the jargon involved, and help you avoid delays or costly mistakes

Why sell with a REALTOR?

Objective information and pricing expertise. REALTORS provide objective information on what is happening in the marketplace. This includes expertise about local pricing trends and the condition of other properties for sale. REALTORS will use this information to help you price your own home competitively. These factors are key to selling your home quickly and profitably.

Property marketing power. REALTORS will market your property to other agents and the public. Considering that 82% of real estate sales result from agent contacts with previous clients, friends, and family, it’s easy to see why REALTORS can help you sell your home faster and more profitably. Plus, they can recommend things you can do to increase your property’s appeal.

Negotiation and contract expertise. REALTORS can help you objectively evaluate buyers’ offers, including which ones are the most valuable and most likely to make it to closing. They’ll negotiate with the buyer on your behalf and put paperwork together for a legally binding agreement that represents your best interests and gives you the best deal possible.

Guidance from listing to closing. Between the initial sales agreement and closing, questions about inspections, repairs, financing, title, and paperwork may arise. Your REALTOR will be a concerned, objective third party who will guide you through potential issues and help you finalize the transaction.

Tips for staging your home. REALTORS know what buyers are looking for and can offer suggestions to prepare your home for sale. This might include ideas for increasing your curb appeal and making each room more appealing so potential buyers can picture themselves living in your home.

Why buy with a REALTOR?

Negotiation power. REALTORS have extensive knowledge of the local market, which helps them know what properties are worth so you don’t overpay. Their market analysis helps you make a more informed decision about what type of offer to make and how quickly you should act. They’ll then help you put together the paperwork that protects your interests — negotiating terms, date of possession, repairs, and more. They’ll also help you be more competitive when you’re competing with other buyers who want the same property.

Home evaluation guidance. REALTORS can provide guidance about what things you should consider inspecting when you buy a home, including property condition, radon, meth, zoning, schools, and more. They can help you connect with home inspectors and other professionals who can help you decide whether a home is right for you. This can help you avoid costly repairs and problems in the future.

Help finding the right home. A REALTOR has multiple resources to help you in your home search. Many times, your REALTOR will know about properties that are about to go on the market or have just been put up for sale.

Guidance from listing to closing. Between the initial sales agreement and closing, questions about inspections, repairs, financing, title, and paperwork may arise. Your REALTOR will be a concerned, objective third party who will guide you through potential issues and help you finalize the transaction.